Roger Fiske

Roger Fisk is a strategic expert in political campaigns, marketing, and media. He is famous for helping Obama win consecutive presidential races in 2008 and 2012. He played a crucial role in a series of important elections, which are also known as the best in American political history, and can even be said to have changed the rules of the election game. Fisk has profound insights into the powerful forces of political campaigns, information, relationships, and markets in the 21st century United States. Fisk utilizes the internet and various social media to engage millions of people in long-term, continuous marketing and promotional activities. The official website he established, wwwmybarackobamacom, met the social media needs of the Obama team's campaign, maximizing their support growth. He allowed these supporters to manage themselves and solidified their campaign status through such personalized campaign plans. In 2007, Fisk began assisting Obama in his first campaign. Within 22 months, he accompanied then Senator Obama through more than 30 states in the United States. He was appointed as the head of the special events department for the Obama team. In just 11 months, he successfully established a grassroots fundraising team and raised over 100 million US dollars. This also established the largest funding foundation in American history. Meanwhile, Fisk is also the main liaison officer for the Federal Secret Service and local law enforcement agencies in the United States, directly responsible for media coordination for 150 major events nationwide. Obama was also responsible for several important media appearances, such as the 60 Minutes, Daily Show, Good Morning America, Weekend Night Live, and the historic speech on race delivered in Philadelphia in March 2008. After Obama won his first election, he participated in the inauguration ceremony in 2009 as a cabinet liaison. Since then, he has been serving in the Obama administration. Fisk previously worked at the Ministry of Commerce, responsible for liaising with other cabinet and government trade diplomacy activities around the world. Fisk served as the chief coordinator of the US government in trade exchanges between the Obama administration and the Indian government, as well as in four visits to China. In the 2009 Copenhagen COP-15 Global Conference and the 2010 Shanghai World Expo, Fisk also successfully played his role as a cabinet liaison. In the spring of 2012, Fisk joined Obama's campaign team again. Their team was named White House Lead Advance, bringing progress to the White House. During the campaign, he led his team to work in several key states including Virginia, Iowa, and Ohio, all of which achieved victories. All notices during the President's itinerary are coordinated by him with various aspects of the media, from pre itinerary media promotion to logistics details planning, and even including the collection and statistics of major data related to the election results on the day of the election. He worked in the emergency planning team during the 2013 presidential inauguration. In 2013, Fisk began to share his experience with some private clients and made keynote speeches at several conferences, including the Singapore Media Conference, the Sydney Corporate Affairs Summit, and the two attachments of TED INK in Takahashi, Japan and India